NASCAR Goes Full Throttle with Free Streaming Channel on Tubi

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In an era where streaming services demand subscriptions for everything short of breathing, NASCAR has decided to do something refreshingly different: it’s giving fans what they want—free racing content, all day, every day.

NASCAR announced on Wednesday the launch of its very own FAST (Free Ad-Supported Television) Channel, aptly named The NASCAR Channel. If you’re thinking, “What’s the catch?”—there isn’t one. Starting January 29, it’ll be racing content, all day, every day, with no subscription fees, no hidden costs, and no cable contract to wrangle. Just you, your screen, and NASCAR.

Partnering with Tubi, the channel will deliver a smorgasbord of programming: classic races, replays of this season’s nail-biters, documentaries, and original content straight from NASCAR Studios. It’s essentially the racing fan’s dream buffet—minus the buffet line and plus the occasional commercial break.

Of course, this isn’t just a dive into nostalgia. The NASCAR Channel promises to blend the past and present. Highlights at launch include live coverage of the NASCAR Hall of Fame Induction Ceremony on February 7, as well as the Madhouse Classic at Bowman Gray Stadium on February 1. Think of it as a victory lap through history and a rolling start into 2025.

Expect iconic Daytona 500 moments from the archive alongside re-airings of 2025 races on a delayed schedule. If that’s not enough, fan-favorite programming like Radioactive and Refuse to Lose will return, joined by fresh series like NASCAR Daily with Shannon Spake. The message is clear: This channel is not just an addition—it’s a statement.

“I’m excited for the fans,” said John Dahl, NASCAR’s Senior Vice President of Content, as he stood atop this metaphorical podium. “This is a free, easily accessed, 24/7 NASCAR destination that not only digs deep into our archives but delivers the latest news and storytelling. And we’re only getting started.”

Meanwhile, Tubi’s Samuel Harowitz, the man who’s apparently doubling down on fan engagement, called it “the ultimate immersive experience” for NASCAR loyalists. Translation: Even if you’re just here for the Daytona 500, Tubi would appreciate it if you’d stick around.

So, there you have it. Free racing, no paywalls, and a bit of old-school charm. It might not have the grit of swapping engines in your garage, but it’s a close second. January 29—mark it down. NASCAR is back on your screen, and this time, it’s free.

Greg Engle