Brad Keselowski cites importance of three “T’s” — and one of them isn’t tires at Iowa

NEWTON, IOWA - JUNE 14: Brad Keselowski, driver of the #6 King's Hawaiian/Casey's Ford, drives during practice for the NASCAR Cup Series Iowa Corn 350 at Iowa Speedway on June 14, 2024 in Newton, Iowa. (Photo by Jonathan Bachman/Getty Images)

Though the new pavement in the bottom two lanes in the corners at Iowa Speedway has sparked enormous interest in the inaugural NASCAR Cup Series race at the 0.875-mile track, Brad Keselowski cited other factors that will determine whether NASCAR weekend will be a success.

Taking a page from legendary Charlotte Motor Speedway promoter H.A. “Humpy” Wheeler, Keselowski pointed to the three “T’s” as critical components of any race.

“There’s been a lot made about the repave,” Keselowski said. “Maybe that’s right and maybe that’s not… I look at the tracks that I think have been successful in their debuts and the ones that haven’t been successful in their debuts, and generally I feel like what separates the good tracks and the bad tracks is how well they take care of the fans, more so than whether there’s a three-wide finish for the win.

“That’s going to come down to the three T’s – the Humpy Wheeler three T’s of tickets, traffic and toilets… I think they’ve got the ticket part figured out. I don’t know about the traffic and the toilets, but I hope they’ve got that figured out.”

It’s also noteworthy that, the three “T’s” aside, Keselowski thinks the repaved track will put on an exciting show on Sunday.

“I’ve read and heard some of the discourse here about the track, and I know they’ve put a lot of work into tire dragons and all those other things to try to get two lanes to come in,” Keselowski said. “No, it’s not going to be the three or four lanes maybe some of us hope, but still probably going to be two good lanes of racing, so I think it’ll be a great race either way.”