COTA announces race entitlement sponsors for NASCAR weekend

(R. Kevin Butts photo - Courtesy of COTA)

Speedway Motorsports announced the entitlement sponsors for its NASCAR weekend at the Circuit of the Americas Thursday.

The Austin, Texas based 3.41-mile long, 20-turn circuit. road course will hold inaugural races for all three of NASCAR’s top touring series May 21-23. The entitlement sponsors will be EchoPark Automotive, Pit Boss Grills and FEVO.

The weekend will kick off with FEVO Friday. There will be a full day of on-track activity as drivers in the NASCAR Camping World Truck Series and NASCAR Xfinity Series turn their first-ever laps at COTA. In addition, FEVO Friday will also feature two practice sessions for the IMSA-sanctioned Lamborghini Super Trofeo North America Series. FEVO Friday is part of a larger partnership that establishes FEVO as the exclusive group ticketing platform for Speedway Motorsports across its nationwide group of speedways.

Saturday’s Xfinity series race will be the Pit Boss 250 and Sunday’s Cup race the EchoPark Texas Grand Prix.

“The first-ever NASCAR at COTA race week is one of the most anticipated events on the revolutionary 2021 NASCAR schedule,” said Speedway Motorsports President and CEO Marcus Smith. “We are proud to announce new partnerships with EchoPark Automotive, Pit Boss Grills and FEVO. These innovative, dynamic companies join us as entitlement partners to introduce NASCAR fans around the world to Circuit of The Americas.

“From fans to drivers to business partners, we’ve seen a surge of excitement around COTA since the race week was first announced last fall,” added Smith. “EchoPark, Pit Boss® and FEVO are best-in-class brands that will help us create an experience like no other when stock car racing stampedes to Austin in May.”


Greg Engle