Daytona Rising officially opens with ribbon cutting ceremony

International Speedway Corporation Chairman Jim France and Chief Executive Officer Lesa France Kennedy cut the ribbon officially opening DAYTONA Rising Tuesday January 27, 2016.
International Speedway Corporation Chairman Jim France and Chief Executive Officer Lesa France Kennedy cut the ribbon officially opening DAYTONA Rising Tuesday January 27, 2016.
International Speedway Corporation Chairman Jim France and Chief Executive Officer Lesa France Kennedy cut the ribbon officially opening DAYTONA Rising Tuesday January 27, 2016.

After nearly three years, Daytona International Speedway officially opened its new motorsports stadium Wednesday. International Speedway Corporation Chairman Jim France and Chief Executive Officer Lesa France Kennedy cut the ribbon officially opening the new complex. Fans attending this weekend’s Rolex 24 At Daytona will get the first look at the new stadium.

“This is an incredible day for our entire organization, the motorsports industry, our partners and fans,” said International Speedway Corporation Chief Executive Officer Lesa France Kennedy. “We’re extremely proud to begin a new chapter at the historic Daytona International Speedway.”

The $400 million redevelopment project called DAYTONA Rising, broke ground in July 2013 shortly after the NASCAR Sprint Cup race.

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Greg Engle
About Greg Engle 7421 Articles
Greg is a published award winning sportswriter who spent 23 years combined active and active reserve military service, much of that in and around the Special Operations community. Greg is the author of "The Nuts and Bolts of NASCAR: The Definitive Viewers' Guide to Big-Time Stock Car Auto Racing" and has been published in major publications across the country including the Los Angeles Times, the Cleveland Plain Dealer and the Atlanta Journal-Constitution. He was also a contributor to Chicken Soup for the NASCAR Soul, published in 2010, and the Christmas edition in 2016. He wrote as the NASCAR, Formula 1, Auto Reviews and National Veterans Affairs Examiner for Examiner.com and has appeared on Fox News. He holds a BS degree in communications, a Masters degree in psychology and is currently a PhD candidate majoring in psychology. He is currently the weekend Motorsports Editor for Autoweek.